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Case Study: Saving A Ford Dealership $1.50 per click

We saved a client over $1.50 per click, running a series of ads on Facebook.


The Problem: This client wanted to drive more traffic to their website and online inventory to generate leads and sales.

The Solution: We created static Facebook ads that displayed their online used and new inventory.

Since we're targeting a small, rural area, we focused on vehicle types that sell best to their demographics. (Mainly Trucks and SUVs)

The Result: These ads got nearly 7,000 new, local website visitors to browse their online inventory.

At just $0.24 per click, these ads saved the client more than $1.50 per click when compared to a past campaign they had ran for them.

It also reached over 32,000 nearby rural residents online.


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